Warm-channel offer test · no cold blasting

Find one agency operator with a prospect audit due now.

This is the narrow acquisition test for Task Agents: one trusted referrer, one local-service agency or freelancer, one active prospect/client, and one starter report that can be judged fast. The goal is not traffic. The goal is a paid first order, named referral, sample request, or exact trust objection.

Target segment

Who qualifies for the test.

Best buyer

Local-service agency owner

Web design, SEO, paid-search, or fractional marketing operators who already do discovery calls for roofers, dentists, med spas, home services, attorneys, clinics, restaurants, or professional services.

Immediate trigger

A prospect call in 14 days

They can name the business they would audit this week. No generic “could be useful someday” referrals count.

Starter offer

Website Roast → Local SEO Gap Scan

Start with the $11 website roast because quality is obvious quickly. If they need map-pack evidence, graduate the order to the $19 Local SEO Gap Scan.

Referrer instructions

Make the ask specific enough to create signal.

1 · Screen

Ask for one named operator

“Who do you know who sells marketing/web/SEO services and has a real local-business prospect right now?” Score the answer before forwarding.

2 · Match

Offer one report

Recommend the Website Roast for pre-sales prep. Do not forward the whole marketplace unless they ask for options.

3 · Record

Capture the objection verbatim

If they would not buy, record the exact blocker: trust, source quality, client-readiness, price, turnaround, or unclear use case.

Metric affected

Qualified demand, not volume.

Count only: paid starter order, named referral, proof/sample request, or exact purchase-blocking objection. Do not count page views, compliments, “interesting,” or broad permission to send more links.

Draft-only manual copy

Warm 1:1 ask Dimitri can send personally.

Quick gut-check: do you know one web/SEO/fractional marketing operator with a local-service prospect call in the next two weeks? I’m testing whether an $11 pre-sales Website Roast is useful before an agency spends senior time. This page explains the exact fit: https://tasks.irislabs.dev/partners/local-service-agency-test/ — if they would not buy it, I’m mainly trying to learn the blocker.